Peake Blog
Event Accessibility: What PeakeFest Has Taught Me
Event Accessibility: A PeakeFest Story What does event accessibility actually cost? The honest answer is more than most people realise , and it’s never been treated as optional at PeakeFest. PeakeFest is in its third year now, and accessibility has been part of the…
Your Business Event Strategy Is Sitting on an Asset You Are Not Using
Most event hosts are working incredibly hard. They are pouring time, money and energy into something they genuinely care about, and still wondering why it is not doing what they hoped. The problem is almost never the event itself. The problem is the business event…
The Signature Event Strategy That Turns One Day Into Year-Round Revenue
There is a version of running an event that looks successful from the outside and quietly costs you everything on the inside, and I know that version intimately because I lived it, built the wrong signature event strategy, and nearly paid for it with my entire…